Art of Illustration 2025

As President of the Illustration Student Collective, I supported the development & organization of AOI 2025, a student illustration gallery show hosted at 700 Bryden. An annual event run by student leadership of CCAD, the Art of Illustration was created to give professional experience to students as an opportunity to display their work in an off-campus gallery, and to be published in a catalogue of work.

‍ ‍Working as the primary designer & copywriter, I conceptualized branding, designed all marketing assets, and created a 40 page editorial publication to showcase featured artists.

Hero Illustration

Creating layouts around the hero illustration (drawn by Meredith Hallett) for the posters and social media graphics, I vectorized and refined the artwork for more versatility in manipulating the image for the book cover and gallery promotions.

From the illustration, I then created a color identity and font showing to keep consistent visuals throughout the campaign.

Art of Illustration Gallery Book

Working with the established identity of the gallery poster and social media graphic, the primary design principles of the 2025 AOI Book were oversized type, high quality scans of the artwork, and creative layouts.

‍ ‍Each artist in the gallery had their own spread with a large showing of their work, and a variety of notable details highlighted within the page layout. Since there was no standard sizes among artwork, playing with these elements, (quantity, placement, opacity, etc.) allowed each layout to take on its own unique identity that defined the book.